Rick Lesaar
The intersection of health and communications; on strategies to make global health and development efforts more effective and more widely and fully understood.
The gist of a story can often be more memorable than the precision of a fact. Stories are often more easily repeated, and can have a longer life and a more lasting effect. So non-profits, NGOs, and intergovernmental organizations profitably build stories into any appeal for funding or any effort to raise awareness of the organizations and/or their causes.
Read MoreHow valuable would it be to have a tool that both sorted NGOs by the services they performed and by how effective they were in doing so?
Read MoreA look at the words we use to describe the risk / chance / chances / odds / likelihood / possibility / probability of contracting infectious diseases.
Read MoreThe need to differentiate Results from Activity and Enumeration and why how NGOs and GOs can best keep faith with all of their stakeholders.
Read MoreLooking at 18, prominent, global health organizations to see what social media they are using and what levels of engagement they achieve.
Read MoreThe Global Fund recent made subtle shifts in its branding. Was it signaling a shift in its mission as well, from concentrating on three diseases to a broader approach to health generally?
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