Rick Lesaar
The intersection of health and communications; on strategies to make global health and development efforts more effective and more widely and fully understood.
The efficacy and safety of vaccines are facts. It makes no sense to be pro- or anti- a fact (—would anyone ever say they were pro- or anti- gravity?—), so it makes no sense to be anti-vax. And too often, the use of anti-vax compels the media to give it equal attention to a corresponding pro. Except that it isn’t equal and so shouldn’t be afforded that attention.
Read MoreGiven the power of the bully pulpit, the extraordinary persuasiveness of the media, and the proven efficacy of the flu vaccine, it’s surprising how little U.S. presidents have publicly communicated and led by example on this issue.
Read MoreIs it a realistic goal to vaccinate every child on Earth, from birth - 19, for 15 deadly and disabling diseases? A back-of-the-envelope calculation yields a surprising answer.
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